Rebrand project: Deli Rouge
The aim of this project was to provide in depth branding solution and a brand strategy for the
company Deli Rouge, a cosy and friendly delicatessen & coffee shop in the UK.
Some of the problems the brand had was lack of visual consistency, not using a unique and
identifiable visual style and their packaging wasn't distinctive.
The challenge of creating a brand identity that would reflect Deli Rouge values was solved with an eye-catching
logo using a high quality hand drawn script font to reflect the company’s modern and homemade style.